Pokémon

The Pokémon Company International takes over Rinascente Milan Piazza Duomo for an exciting two weeks of immersive activity with a window takeover and a large immersive pop-up space in the Air Snake area of Design Supermarket floor.
Pokémon product and displays featuring three of its key pillars take over the eight
windows which run along the front of Rinascente Milan Piazza Duomo and the stylish and in striking 150-sq m branded space on the Air Snake at Design Supermarket customers can browse and shop a wide range of Pokémon products including some of its most-wanted items. The unique immersive pop-up – adorned with vibrant and eye-catching Pokémon images and displays – feature the exclusive Pokémon x DLYNR capsule collection, which includes T-shirts, hoodies and accessories.
An attraction for fans and a special exhibition featuring an amazing collection of
Pokémon video games and Nintendo consoles drawn from across the history of the
entertainment franchise.